Friday, March 30, 2012

Same Event, New Twist

Each year Treehouse hosts an annual outing for all of it's employees. With a new theme rolled out each year, this company knows how to keep the anticipation and excitement high their employees. With careful preparation a full week is dedicated to education, leadership building, employee recognition, sales training and social outings. With each new theme comes a new logo design that is used in all aspects of the corporate outing from t-shirts, employee gifts, power point programs, banners and giveaways. Below you will see a timeline of the past four years and each of the branding packages used from year to year. Tasha Lee Design spearheaded the process in working with Treehouse and creating a new and unique identity for each year's corporate event.

As you can see each identity from year to year varies greatly from theme to coloring to tagline. In 2009, Treehouse wanted to embrace the year of leadership and working as a team, they came up with "Win As One" making it apparent to their employees that success only comes when we all work together. Tasha Lee Design aligned the 2009 logo with a racing theme and translated it into wall clocks (shown below), tshirts, keychains, power point presentation and signage.

In 2010, Treehouse wanted to share the growth of it's company with it's employees and recognize the hard work of all employed there. Tasha Lee created a winning logo of two boxing gloves. Treehouse loved this event logo so much that we translated it into an animation that could also be used throughout the week in power point and short video clips.

In 2011, Treehouse felt it was time for a new tagline and were changing up their marketing strategies. To go along with their male dominated sales team, Tasha Lee Design created a theme that aligned well with the ever popular Star Trek era. This logo was used on all employee recognition gifts, on giveaways and in all printed materials for the event.
In 2012, Treehouse wanted their event to come off as fun and upbeat, With a theme of 70's music and Volkswagen beetles, we created a more generalized identity that would appeal to all music genres to promote regular usage of all items given away throughout the week. All images are copyrighted by Tasha Lee Design © 2009-2012. All rights reserved.

Tasha Lee Design, Chicagoland Graphic Designer
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Friday, March 23, 2012

Old Mixed with the New.

With a company name change, an updated services list and a new perspective; Trinity Electrical absolutely loved a portion of their old logo design and didn't want to let it go. Understandably so, the fist with a lightening bolt aligned well with their business ethics and strongly represented the concept of power and strength.

However, a different color scheme and a fresh look was a priority for any marketing materials used moving forward. With a slick black and grey combination, the yellow lightening bolt really stands out on this custom designed business card. When printed on a high-quality cover stock with a glossy finish, this business card design is one that will catch the eye of anyone who sees it.

Start designing your custom designed business cards today with Tasha Lee Design. Tasha Lee Design is a creative design firm located in the Chicagoland area who specializes in print design for small businesses.

Contact Tasha Lee Today :: 630-335-0156 ::

Monday, March 5, 2012

National Peanut Month!

It is ironic that I came across the interesting fact of March being National Peanut Month because I have just discovered a new Peanut Butter Ball recipe that is to die for! This recipe is all over Pinterest and if you are a fellow user, you too, have most likely run across it.

What is so awesome about them, is these balls are packed full of protein and are healthy for you! My family fights over them when I make them and a double batch barely lasts 5 days in my home. So if you are crazy about peanut butter, you MUST try these out.

No-Bake Energy Bites
(makes 18-20 bites)

1 cup oatmeal
1/2 cup peanut butter (or other nut butter)
1/3 cup honey
1 cup coconut flakes
1/2 cup ground flaxseed
1/2 cup mini chocolate chips
1 tsp vanilla

Mix everything above in a medium bowl until thoroughly incorporated. Let chill in the refrigerator for half an hour. Once chilled, roll into balls and enjoy! Store in an airtight container and keep refrigerated for up to 1 week.

Original Source: Smashed Peas and Carrots

Tasha Lee Design, Chicagoland Graphic Designer
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